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A 20-DAY EMAIL DESIGN COURSE

“Just give me the 80/20 of design.”

An email based course to help you make better design decisions in just 20 days

20 Days. 20 minutes. $20 dollars. (Free until launch)

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No spam. No selling of your information.

How do you make better design decisions with just a small amount of effort?

I'll show you how in this 20-day email course.

Design is a superpower, but it's not magic.

It's not easy to know what to look for, or how to cross the bridge from, "I don't know why this looks good," to "This page is horribly designed because there's 25 words on this line and anyone who's anyone knows that."

If you're a non-designer like a founder or entrepreneur making design decisions—and not knowing what you're doing—this is perfect for you. Stop searching the web for every single question you have.

Knowing the fundamentals opens up the door of not only seeing good design, but knowing what bad design choices look like. And knowing what bad design looks like keeps you from making bad decisions.
You shouldn't need to be a designer to make some damn good design decisions. You just need the 80/20.


This course will show you how.

Design is a superpower, but it's not magic.

It's not easy to know what to look for, or how to cross the bridge from, "I don't know why this looks good," to "This page is horribly designed because there's 25 words on this line and anyone who's anyone knows that."

If you're a non-designer like a founder or entrepreneur making design decisions—and not knowing what you're doing—this is perfect for you. Stop searching the web for every single question you have.

Knowing the fundamentals opens up the door of not only seeing good design, but knowing what bad design choices look like. And knowing what bad design looks like keeps you from making bad decisions.

Who's this challenge for?

You're a non-designer who quickly wants to make better design decisions. That means picking a better font, knowing which colors work well together, and generally creating things that don't suck.

Here's a few examples:

  • How to pick better color combos
  • How to pick better fonts and maybe even combine them?
  • How to gently hold someone's eyeballs and gracefully lead them down a page in the way you want using contrast.
  • Breakdowns of design gone wrong
  • Breakdowns of design gone right
  • What else? I'm not finished yet so DM me on Twitter @kadlac

Here's what you'll get when the inbox course starts

Every morning—bright and early—you'll get an email from me. That email will include a few words, a 20 minute video of me breaking down a design challenge, then a design activity for you to learn from yourself.

The design exercise is optional, but my learning without doing is mostly a waste of time. I don't want to waste your time.

I can't wait to help you improve your design decision making.